Bilingual UX Designer and Illustrator

UX Design

Responsive Design for News & Entertainment Platform

At Topix, we had an average of 2.5 billion page views per month, with articles and trivia content organized in categories ranging from music/entertainment, to family and pets to health and travel.

As the first full-time remote employe at the company, I was able to work closely with product and marketing teams to brainstorm, wireframe, prototype and develop the entire UI and UX design of the entire site.

Highlights

  • Collaborative design and agile (scrum, kanban) development of multiple content types:

    • Article

    • Quiz Trivia

    • Quiz Photo

    • Quiz Reveal

  • Iterative design based on ongoing A/B testing of features, measured against key metrics, such as:

    • Page Views per session

    • Session length

    • Bounce Rate

    • Completion %